Field Marketing Specialist

Mountain View, California

Duration: 1+ years, Full-time: M-F, 40 hr/wk

Work with our client’s central Enterprise marketing and regional sales to contribute to pipeline and unit goals for our giant search engine company

Executeregional field marketing plans that roll up to marketing /business OKRs:
Partner closely with our client's marketing team to include their products in events
Work with our speakers' bureau to research and pitch events in your region
Identify and run events that support awareness and lead gen goals
Execute programmatic (repeatable and scalable) events such as customer/prospect roundtables and forums to help sales teams form new connections
Ececute PMM/Sales agreed strategy (e.g. seasonal campaigns) for engaging with top accounts/prospects based on our named account list
Ensure we follow Enterprise brand guidelines for all field marketing activities
Keep our master events list up to date with the events that you are working on
Build relationships with regional product sales and product marketing team
Ahead of each quarter, contribute to a doc which gives Sales and Product a preview of upcoming events
Report on the impact of your events each month as part of the monthly demand gen report
Ensure that events are adequately promoted on the product Enterprise website, the product blog and other online places as required
Ensure that ISR/Sales teams know which events are coming up and can work the leads; ensure that Sales are prepped with appropriate follow-up comms for Sales Acceleration emails
Support large, cross-team field marketing efforts as required
Write post-event recaps

For more information regarding this exciting position, please contact Julie Luangrath at jluangrath@vaco.com